CELEBRATE SA, the City’s Official New Year’s Eve Celebration, is Presented by San Antonio Parks Foundation and Michelob Ultra
Celebrate SA, the City of San Antonio’s Official New Year’s Eve Celebration returns to downtown on Saturday, December 31, 2022. Celebrate SA continues to draw in excess of 70,000 excited partygoers annually. The downtown area will be vibrant with revelers “Dancing In The Streets,” the theme for the 2022 celebration. The live music event and fireworks show will take place on South Alamo Street between Market Street and Cesar Chavez Blvd, along Villita Street, and at the Arneson River Theatre. Official event hours are from 6:00 PM through 12:00 AM, on Saturday, December 31st, 2022. The event is 100% FREE to the public and all ages.
Produced by the San Antonio Parks Foundation and the City of San Antonio, the event features live entertainment on the South Alamo Main Stage presented by Thomas J. Henry. South Alamo crowds will enjoy performances by iconic westside soul group, Eddie & The Valiants, indie rock powerhouse, John Charlie’s Heavy Love, and open-format sets by countdown city favorite, DJ Isaiahfromtexas. LED screens flank the main stage with live feeds of performances and messaging from local businesses welcoming the new year.
Patrons can also expect live performances on the Boogie Bend stage at Arneson River Theatre along the beautiful San Antonio Riverwalk, complete with the annual festive holiday lighting. The Boogie Bend Stage presented by Southtown Vinyl features sets by LA 45, bringing the next generation of Chicano music to the stage; TexMex soul operators, JOAQUIN; and DJ Lovedocument spinning a genre-bending mix of sounds highlighting Texas bands and musicians, taking Boogie Bend into 2023.
Bringing the celebratory theme to life is Studio Avi SA, one of San Antonio’s premier fitness, dance fitness, and dance training studios. Through the vision of founder Roger Mendoza, the team at Studio Avi SA is working to build an inclusive and welcoming environment for all who are ready to shine. Catch the Avi Showman Elite performance company throughout Celebrate SA and dance into the new year!
In 2022, the San Antonio Parks Foundation honors the organization’s history of service to the San Antonio community with a brand refresh, leading the Foundation into its 42nd year with renewed vitality and thoughtful intention. Audiences will notice a new logo, website, and creative assets for the Foundation’s 2023 event series which includes Fest of Tails, Chaparral Music & Heritage Festival, July 4th at Woodlawn Lake Park, Jazz’SAlive, and of course, Celebrate SA – all to be properly unveiled on New Year’s Eve.
“We’re delighted to showcase our refreshed branding on the eve of 2023, surrounded by the San Antonio community. Our Core Values of Equity, Conservation, Culture, Community, Education, and People drive our work ensuring quality parks and park programming is enjoyed by San Antonians for years to come,” says Libby Day, Director of Communications for the San Antonio Parks Foundation. “The Foundation gives thanks to our Board of Directors and the team at Parallel A Brand Agency for their tireless determination to cultivate cohesive assets that tell the full story of our decades-long dedication to San Antonio and Bexar County parks.”
At the event, guests can look forward to fun facts about City and County parks, the history of the San Antonio Parks Foundation, as well as highlights from 2022 community events. There will also be a full array of family-friendly programming including a carnival located at the corner of South Alamo Street and César E Chávez Blvd featuring games, rides, and attractions for all ages. South Alamo and Villita Way will be lined with local food and artisan vendor booths offering diverse options. Beer and wine will be available for purchase along with hot drinks, beverage proceeds benefit SA and Bexar County parks. The night will be capped with a communal countdown at midnight, followed by the spectacular fireworks show.
“The City of San Antonio looks forward to welcoming all of San Antonio and our visitors to downtown for this annual celebration. A Texas-sized thank you to our teams for working together to produce a safe and fun event for the community as we welcome the New Year together,” says John Jacks, Director of the Center City Development and Operations Department.
For those who prefer to ring in the New Year in the comfort of home, the celebration will be broadcast live on Channel News4 San Antonio beginning at 10:30 PM CST.
The San Antonio Parks Foundation would like to thank all official sponsors of Celebrate SA including Michelob Ultra, Thomas J Henry, Southtown Vinyl, City of San Antonio, The Fairmount Hotel, NBC4, Fox29, CW35, and iHeartMedia.
For more information please visit: www.saparks.org
To learn more about Celebrate SA sponsorship opportunities, please contact: marketing@saparks.org or 210-212-8423.
