Proper No. Twelve Irish Whiskey Celebrates National Coffee Day for a Good Cause
Proper No. Twelve Irish Whiskey announces limited-run Irish coffee doughnuts in partnership with Dough Doughnuts. A Sweet Treat for a Great Cause: A Portion of Proceeds From Collaboration to Benefit The Stephen Siller Tunnel to Towers Foundation!
Proper No. Twelve® Irish Whiskey, founded by multiple weight MMA champion Conor McGregor, is celebrating National Coffee Day (9/29) and National First Responders Day (10/28) with Proper No. Twelve whiskey-infused doughnuts. The Irish Whiskey tapped partner Dough Doughnuts to create two donuts – The Proper Irish Coffee Cream-Filled and The Proper Irish Coffee Glazed.
The Proper Irish Coffee Cream-Filled Doughnut: A classic yeast doughnut filled with Proper No. Twelve Irish Whiskey-infused buttercream and a hint of vanilla, complementing the whiskey’s natural vanilla & honey notes, rolled in orange sugar. The sugar dusting and cream filling are reminiscent of the cream in the Proper Irish Coffee coffee recipe.
The Proper Irish Coffee Glazed Doughnut: A traditional yeast doughnut covered in a Proper No. Twelve Irish Whiskey-infused cold brew coffee glaze. Made with Proper No. Twelve Irish Whiskey, cold brew extract and sugar, the combination enhances Proper No. Twelve’s notes of vanilla, honey and toasted wood. This doughnut pairs well with a Proper Irish Coffee cocktail.
The delicious limited-time offerings, inspired by Proper No. Twelve’s Irish Coffee recipe will be available from National Coffee Day through October until National First Responders Day.
Dough’s retail locations throughout New York City and nationwide through Dough’s website https://www.doughdoughnuts.com/store/.
The Proper Irish Coffee Cream-Filled $5.75 / $45 per half dozen and $5.50 / $43 per half dozen The Proper Irish Coffee Glazed.
A portion of proceeds benefiting The Tunnel to Towers Foundation. Proper No. Twelve has been committed to giving back to First Responders since its launch in 2018, when the brand pledged $5 of each case sold would be donated to First Responder organizations worldwide. Proper No. Twelve quickly forged a relationship with The Tunnel to Towers Foundation, donating a total of $1.9 million to date. To continue this promise, a portion of proceeds from all Proper Irish Coffee Doughnut sales will go to the world-renowned organization to help pay the mortgages for families of law enforcement officers and firefighters across the country killed in the line of duty. Tunnel to Towers has a score of 100 for Accountability & Transparency on Charity Navigator.
Celebrate with Irish Coffee
Celebrate accordingly – grab a bottle of Proper No. Twelve Irish Whiskey, a smooth blend of fine golden grain and single malt, on Drizly, mix up Proper Irish Coffees (recipe below) & dip your doughnuts in them all month long to support an excellent cause.
Proper Irish Coffee
2 oz Proper No. Twelve Whiskey
4 oz hot coffee
.75 oz simple syrup
2-3 oz heavy cream
Directions: In a shaker or jar, shake or whip heavy cream until slightly thickened (not completely stiff). In a mug, add Proper No. Twelve Whiskey, hot coffee, and simple syrup. Stir. Carefully layer on top the thickened heavy cream until it covers the drink. Optional grating of nutmeg on top.
About Proper No. Twelve Irish Whiskey
Numerous Irish whiskey makers sought McGregor’s endorsement over the years, but as a true born and bred Irishman, he did not want to simply endorse an Irish whiskey. Inspired by his pride for Ireland and his love of Irish whiskey, McGregor wanted to create his own whiskey that would match his high standards and make his country proud. McGregor, his manager Audie Attar and entrepreneur Ken Austin developed the brand under the project name “Notorious” through which came the foundation of what was to eventually become Proper No. Twelve. It became a longer and more complicated project than originally expected, so McGregor turned to a distillery with a proven history of quality whiskey making. He met David Elder, esteemed master distiller, previously of Guinness, and together they took painstaking measures to bring the whiskey to fruition. “We created close to one hundred blends and ultimately selected what we knew was the one and only proper whiskey blend. We took the time to develop an incredible whiskey, and I’m excited to share it with the world,” said McGregor. Visit www.properwhiskey.com and follow on Instagram and twitter @properwhiskey.
About Dough Doughnuts
Dough Doughnuts creates innovative doughnuts in a variety of exciting flavors that integrate elements from both Latin American and European cultures. The doughnuts are made by hand in small batches throughout the day. In light of COVID-19, Dough Doughnuts started Frontline Sweet Support, to deliver their fresh-baked doughnuts to hospitals and frontline healthcare workers all over the NY area.
About the Stephen Siller Tunnel to Towers Foundation
The Stephen Siller Tunnel to Towers Foundation’s mission is to honor the sacrifice of FDNY Firefighter Stephen Siller, who laid down his life to save others on September 11, 2001. To date, the Tunnel to Towers Foundation has spent over $250 million to honor and support our first responders and veterans and their families. For more about the Stephen Siller Tunnel to Towers Foundation, please visit tunnel2towers.org.
The Stephen Siller Tunnel to Towers Foundation (EIN: 02-0554654) is a 501(c)(3) charitable organization. For more about the Tunnel to Towers Foundation, please visit tunnel2towers.org. You can request a copy of the Tunnel to Towers Foundation’s most recently filed financial report from the Charities Bureau Registry on the New York Attorney General’s website (www.charitiesnys.com) or by contacting: Stephen Siller Tunnel to Towers Foundation, 2361 Hylan Boulevard, Staten Island, NY 10306; or New York State Attorney General Department of Law, Charities Bureau, 28 Liberty Street, New York, NY 10005. Information on New York charitable organizations can be found on the New York Attorney General’s website (www.charitiesnys.com) or by contacting (212) 416-8401.