Margaritaville Turns 40 Years Old in November – Still Going Strong

Monday 30th, October 2017 / 11:24 Written by
Margaritaville Turns 40 Years Old in November – Still Going Strong

Margaritaville Turns 40 and Shows No Signs of Wasting Away

Margaritaville really is a state of mind according to Parrot Heads! As the iconic Jimmy Buffett hit song Margaritaville turns 40 expect a really big celebration.

Photographer Credit: Gary Bogdon


Forty years ago (in 1977), Jimmy Buffett’s hit song “Margaritaville” made its debut. Since that time, Margaritaville has evolved into the quintessential lifestyle brand with a vast portfolio of restaurants, hotels, resorts, vacation ownership options, consumer products, a radio station on SiriusXM®, casinos and more.


This November, celebrating 40 years in a Margaritaville state of mind, the company has unveiled a $1,977 Ruby Margarita (that’s right, because rubies are the traditional 40th anniversary gift). The drink is served in a party-sized batch that’s ideal for sharing with up to eight friends.  The best part?  It comes with a Margaritaville Frozen Concoction Maker®Margaritaville Beverage DispenserMargaritaville Party Tub and eightMargaritaville Margarita Glasses, all of which you can take home.

Margaritaville turns 40

Photo Credit: Gary Bogdon

The $1,977 Ruby Margarita is available during the anniversary weekend celebration from November 17-19 exclusively at JWB Prime Steak and Seafood, named after James William Buffett himself, located at Margaritaville Hollywood Beach Resort in South Florida.

Margaritaville turns 40

Photo Credit: Gary Bogdon

For those looking to celebrate with a more affordable option, a $19.77 version of the Ruby Margarita is available throughout the month of November at 30+ Margaritaville restaurant locations around the world, served in a souvenir Margaritaville® blender cup. This special signature drink is easy to make and enjoy at home, using the following recipe:



  • 1.5 oz. Margaritaville Gold Tequila
  • 0.75 oz. Cointreau Orange Liquor
  • 3 oz. Margaritaville Margarita Mix
  • 0.75 oz. Raspberry Purée


Directions: Add all ingredients to a mixing glass and shake. Pour into an ice-filled glass. Garnish with ruby red sugar and a lime wheel. Cheers!


About JWB Prime Steak and Seafood

Margaritaville turns 40

Margaritaville Hollywood Beach Resort introduces JWB Prime Steak and Seafood, an all-new upscale restaurant concept. The perfect spot for both resort guests and locals seeking a laid-back luxe dining experience, JWB will offer a contemporary menu of fresh seafood including spear-caught fish, a raw bar and prime steaks paired with world-class wines and hand-crafted cocktails. Expect to be wowed by delectable seasonal favorites at JWB, like the Florida stone crab, an assortment of sea-to-table delicacies and specialty sushi rolls. JWB, named after James (Jimmy) William Buffett himself, will offer impeccable service and intimate spaces ideal for romantic dinners or small group gatherings.


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